Portfolio Info
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- Project Name :Creative Template Design
- Category :Graphics Design / Web Design
- Client :Bara Kobama
- Complete Date :01 March, 2020
- Skills :Photoshop / Illustrator
Client Overview
N2N Solutions, a leading provider of IT consulting and solutions, was engaged by AA Insurance and Suncorp New Zealand to enhance their existing online insurance quoting and new business application. N2N Solutions assigned a skilled Technical Business Analyst (BA) to collaborate with both teams and drive the development of a new digital insurance product with limited content.
AA Insurance and Suncorp New Zealand are reputable insurance companies operating in New Zealand. They recognized the need to adapt to the evolving digital landscape and sought to enhance their online insurance quoting and new business application to offer a more streamlined and user-friendly experience for their customers.
The primary objective of the project was to develop a new digital insurance product by enhancing the limited content of the existing online insurance quoting and new business application. The product aimed to provide specific customer segment e.g., tenant, rental etc. with an intuitive, efficient, and personalized insurance purchasing journey.
Challenge
- Limited Content: The existing online insurance quoting and new business application had a limited range of insurance products and coverage options. This posed a challenge as the new digital insurance product needed to incorporate an expanded set of insurance offerings while maintaining a seamless user experience.
- Technical Integration: The project required integration with various internal systems and external data sources to provide accurate and up-to-date insurance information. The Technical BA had to ensure smooth integration and data flow while maintaining data security and compliance.
- User Experience Enhancement: Improving the overall user experience of the application was crucial. The Technical BA needed to identify pain points and suggest improvements to simplify the insurance quoting and purchasing process, making it more user-friendly and engaging.
Solution
N2N Solutions deployed a highly skilled Technical BA with expertise in insurance domain knowledge, business analysis, and technical implementation. The BA worked closely with the teams from AA Insurance and Suncorp New Zealand, employing the following approach:
- Requirement Gathering and Analysis: The Technical BA collaborated with stakeholders from both organizations to understand their business goals, user requirements, and technical constraints. They conducted interviews, workshops, and analysis of existing documentation to gain a comprehensive understanding of the project scope.
- Solution Design and Documentation: Based on the gathered requirements, Technical BA developed detailed solution designs and functional specifications. They worked closely with UI/UX designers, software developers, and system architects to ensure that the proposed solution aligned with the project objectives and technical feasibility.
- Iterative Development and Testing: Technical BA actively participated in agile development iterations, collaborating with developers and quality assurance teams. They provided clarifications, resolved technical roadblocks, and performed functional testing to ensure the developed features met the intended requirements.
- User Experience Enhancement: Technical BA conducted user experience analysis, identifying areas for improvement. They proposed and implemented enhancements to simplify the user journey, improve accessibility, and enhance the overall user experience.
- Integration and Data Management: Technical BA worked closely with IT teams to integrate the application with internal systems and external data sources. They ensured seamless data flow, implemented data validation rules, and addressed security and compliance requirements.
Results
- Expanded Insurance Offering: The collaboration between N2N Solutions’ Technical BA and the AA Insurance and Suncorp New Zealand teams led to the successful expansion of the insurance product range within the online quoting and new business application. Customers could now access a broader range of insurance options, tailored to their specific needs.
- Enhanced User Experience: Technical BA’s efforts to improve the application’s user experience resulted in a streamlined, intuitive, and engaging insurance purchasing process. Users could easily navigate the application, understand the premium structure easily.
- Cost effective product: This digital product was launched to target specific segment of customers in the market e.g., tenant, renter, holidays home stay etc.